OFFICIAL WHISKEY OF CU ATHLETICS
Laws Whiskey House is thrilled to declare our official sponsorship of CU Athletics. As a true embodiment of Colorado pride, our whiskey is grown, distilled, and aged right here in the heart of Colorado. We couldn’t be more enthusiastic about joining forces with another esteemed Colorado institution, symbolizing nothing but excellence.
President and Founder of Laws Whiskey House – Al Laws
“We’re excited to partner with CU Athletics and we can’t wait for fans and visitors to discover a taste of Colorado through our whiskeys. This partnership gives us the opportunity to showcase the best whiskey we make and reinforces our Colorado roots.”
University of Colorado Athletic Director – Rick George
“Laws Whiskey House is a great Colorado company and we’re excited to welcome them to the Colorado Athletics family as our first official spirit partner. In addition to supporting our student-athletes, Ralphie’s Reserve Straight Bourbon will help benefit our Ralphie Live Mascot program, which provides invaluable support to the most iconic mascot in all of sports.”
INTRODUCING THE NEXT WHISKEY RELEASE IN PARTNERSHIP WITH THE UNIVERSITY OF COLORADO ATHLETICS
This limited-edition release blends CU pride with Colorado craftsmanship to support student-athletes through the 5430 Alliance.
Black & Gold Select was selected by CU Athletics Director Rick George and members of the CU Athletics Department in collaboration with Al Laws and the Laws Whiskey House Team. Composed of just five barrels, ranging in age from four to nine years, this exceptional blend embodies the excellence Colorado has to offer.
Laws Black and Gold Select Straight Bourbon is available at the Laws Whiskey House Tasting Room in Denver,
online at lawswhiskeyhouse.com, and in select fine retailers.
THE OFFICIAL WHISKEY OF CU ATHLETICS
Ralphie’s Reserve Straight Bourbon is distilled from heirloom Colorado grain and water sourced from El Dorado Springs, just south of Boulder. CO.
In celebration of these local connections, a portion of the proceeds from each bottle is donated to the Ralphie Live Mascot Program which directly provides care for current and retired live buffalo mascots. The program also focuses on community outreach and education to further the public’s understanding of the American Bison.
FIND RALPHIE’S RESERVE AND BLACK & GOLD SELECT NEAR YOU
Stay up to date with all things Laws Whiskey and CU Athletics.
Sign up for our newsletter to get the latest updates.
